Category:Everything Salvias Blog Posted:Feb 23, 2013 01:33 PM Synopsis: Synopsis: Flowers by the Sea welcomes the Google "Go Paperless in 2013" initiative. From our viewpoint, it particularly highlights the need for commonsense actions, such as not publishing print catalogs. But the initiative isn't catching on fire.
What if Google declared war on the paper industry, but hardly anybody made a big deal about it?
Well that sentence isn't likely to rise to bumper-sticker fame, but it kind of sums up the lack of sizzle on both sides of the 'Go Paperless in 2013' campaign spearheaded by the Internet giant's Google Drive cloud storage division in conjunction with the following companies:
HelloFax -- online faxing
Manilla -- online bill management
HelloSign -- e-signatures
Expensify -- online expense reports
Xero -- online business accounting
Fujitsu ScanSnap -- scanners.
Pixels Not Print at FBTS As you may remember if you are a loyal reader of this blog, in mid-January, we announced that we will never, ever, ever publish a print catalog due to our interest in commonsense business practices as well as our concern for the environment.
Catalogs are far too abundant in American mailboxes, and they are outdated by the time they arrive. Online catalogs make more sense to us. They eliminate waste of time and materials and keep our prices low enough for you to afford a beautiful Salvia garden.
So we were interested last month when the Go Paperless drive was announced. However, judging by the lack of oomph about the topic online, the initiative is smoldering instead of catching on fire. Perhaps that's because so many of us began going paperless years ago and it no longer surprises us.
Practical and Important But Not Novel The initiative arrives at a time when few people find it novel to bank, pay bills, consult with doctors or write letters online. Going paperless is beginning to gain momentum without nudges from Google or screams from Big Paper.
Here is some evidence:
U.S. Savings Bonds went paperless in January 1, 2012.
Six months later, the bookseller Barnes & Noble began direct depositing employee paychecks instead of printing them. The LA Times found this ironic for a print-based business and ribbed B & N publically. Anybody out there still getting a printed paycheck?
Some universities now ask students to evaluate professors online instead of on paper.
On March 1, 2013, the U.S. Treasury will start direct depositing Social Security payments to banks or load them onto a debit card.
In an effort to decrease paper billing and snail mail payments, at least one electrical company -- People’s Powerline of Ada, Oklahoma -- is paying customers a $5 credit to switch to online services.
And, oh yes, you sent your mother an e-card valentine this year.
We could go on and on, but that bullet-riddled paragraph is beginning to snowball. So, okay, going paperless in 2013 isn't very exciting, but it is growing bigger on its own. It's a good idea even if nobody intends to go completely without.
Just in case you didn't read paragraph three or pay attention to our very fine Pixels Not Print manifesto last month, we'll shout our message again: Flowers by the Sea will never, ever, ever (that's right, never) print a catalog. We believe in online catalogs. We won't even send you printed instructions about how to grow our plants. Instead, we'll send you an email offering directions. And some day, who knows, maybe we'll send you an e-valentine.
Comments on Pixels Not Print: Go Paperless in 2013
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I ordered 3 salvia apiana (white sage) plants and they came in right on time. The three plants were large with shoots coming off f them already and a healthy root system. I had ordered 3 of the same plants from another online grower and they came in almost dead and have since died. I give Flowers By The Sea an EXCELLENT and will order from them again!!!!!Thank you,Jessica
I always await my Flowers by the Sea order like a child awaiting Christmas! Even though I know the plants I ordered and I know every plant will be perfect, it is exciting just to open the box and experience the love and care that goes into every shipment. Then to await the show in my garden! My only regret is that I am running out of space . . .
— Nancy L Newfield
i had never ordered plants online before, so i was very skeptical about the condition the plant would be in. When i received it, i was amazed...absolutely amazed! As promised, the plant was robustly healthy, carefully packaged (easily survived a very clumsy fedex guy dropping it right in front of me), and arrived within 2 days. Overall, excellent service and quality, this plant is simply gorgeo...
— melinda loera
I have ordered plants from FBTS for the last 4 years, 17 plants in spring 2014. They are the most impressive plants in health and size that I have received from any mail order company. These are not little cuttings, but rather large bushy plants, typically 8-10 or more inches tall, full of buds and sometimes already blooming. They take off when planted. The varieties are as described on the we...
— Leslie MacGregor Levine
We ordered 15 plants. All arrived in excellent condition. If our local nurseries offered these plants, which they don't, 14 of the 15 would have already been in 2-gallon or larger containers and priced considerably higher. These are by far the best-grown, healthiest, and largest Salvias we've ever received in a shipment, from anyone.
— Louis Fry
I was ecstatic last month when I found this nursery while searching for information on Canary Island Sage.Then, when I discovered that they had Salvia azurea, I just knew that I had to order some things.All told, I ended up ordering 7 plants the week before a big Salvia conference. When they got back, we sorted out shipping everything in one box.It arrived two days later, which happened to be ...
I ordered Wendy's Wish salvia and Elk white ice salvia. I was thrilled to find the Wendy's Wish. It is one of my favorite salvias. I had never had a truly white salvia and it is stunning. The plants were in great shape after traveling from California all the way to Georgia. They are thriving in my garden. The hummingbirds cover these plants all day. I am so excited to have a source for salvi...
— Dianne Davis
Wow, what great plants and even better customer service. I ordered 4 plants and two of them died although I treated them all the same..might have been something stupid I did. I called and I got two new plants in less than two days! And they gave me information on how to keep the plants alive and talked me through what might have gone wrong. No fingers were pointed, which I appreciated (altho...
— Cathi Scogin
My plants arrived quickly and they were in excellent health. So far, they are doing well in my yard despite the unusually dry weather we've had on the Monterey Peninsula this winter. I will definitely order from fbts again!
— S. Morrow
We ordered plants from Flowers by the Sea and are very happy. Except for one, they arrived in good condition. The service and attention to detail was excellent and we highly recommend. Waiting now for the rainy season to kick it into high gear. I think that will really push them forward.